House rendering brings physical structures and their designs to life.
For architects, it reduces the risk of errors, saves money in the long run, and helps them better visualize what the finished product would look like.
For homeowners, they can visualize the space and form an emotional connection with it — helping them make a decision on whether to buy a house faster than ever which is also useful for realtors.
Builders can reduce the number of modifications while ensuring higher stakeholder satisfaction.
Indeed, house rendering has many advantages. But how much does it cost? Let’s dive in to learn more about it.
But First — What Is Rendering?
Rendering generates a photorealistic two-dimensional or three-dimensional image from a model with the help of a computer program. It includes applying basic lighting, focusing on different perspectives, and implementing sophisticated effects that highlight shadow, reflection, textures, and materials among other things.
A quality render makes you feel like you’re inside the property, sitting by the poolside or in front of the fireplace while living in your new apartment or house. Safe to say, it’s worth the cost and then some.
House Rendering Prices
Prices for 3D home rendering are not standardized as they depend on a multitude of factors. Additionally, the average price you would be expected to pay for a high-quality architectural visualization of your home will also vary between 3D rendering companies.
Pricing typically starts at $199 to $250 for a humble still of a room while a fully animated render can cost as much as $7,000.
Types of Rendering and Their Costs
Want to give your clients a 3D-animated view of your home? Or, are you interested in hosting virtual reality tours to maximize your campaign’s reach?
Whatever the case, there are different types of rendering that you can make use of.
Read on to know what your options for photorealistic rendering services are and how much you’ll be expected to shell out for them.
Exterior 3D Visualization
Exterior rendering, a type of three-dimensional project, focuses on the architectural property and its surrounding area. It can be used to generate photo-realistic images of a property’s exterior with beautiful lighting.
It is used to construct a visual presentation of the greenery, adjacent buildings, landscape, accurate sun positioning, and other external aspects in as much detail as possible. Additionally, it also focuses on design options such as materials, doors, and windows to give prospects a more accurate and comprehensive look at the home.
This show-stopping presentation can be done with varying levels of attention to detail so you can easily keep the environment around the house simpler to reduce costs. Prices typically start from $200 for a small residential home to $700 for a more complex and bigger project.
Planning on putting your home on the market?
Interior rendering will bring out the creative element of your home, usually from an eye-level perspective. This helps prospects establish an emotional connection with it, making the property more desirable to potential buyers.
It is designed to show clients the designs and layouts of living rooms, bedrooms, kitchens, and more. It may also include the sun’s orientation to show how the rooms will look in real life. You can also see how the house would look if you decide to drop or add a wall between living spaces like between the kitchen and dining areas.
Interior rendering also sheds light on how appliances and furniture fit into the design, the position of doors and windows, and other intricate details. Clients can then imagine what living in the home would feel like even without lengthy marketing spiels and comprehensive brochures.
Interior renderings increase close rates, making them an effective marketing tool. Prices for interior design typically start at around $200 per space but can go as high as $550 based on design elements and requirements.
3D Floor Plan Renderings
3D floor plan renderings are used to give depth and detail to an otherwise boring 2D floor plan. They help potential buyers become more familiar with the spatial arrangement of areas within a home, including the furniture layout and how space flows.
It can be produced in various image qualities which directly impacts the cost of one’s rendering. However, because it’s a simpler render, it can cost anywhere between $20 and $450. These prices increase based on the complexity of the floorplans.
For example, you could choose to go with black-and-white line work or grayscale to get a rough view of the house. It’s an easier process than producing a 3D realistic image so it will cost less — as little as $20 for a small residential home. Remember, however, that the price can go up depending on the size of the building and the work required.
Or, you could go with a full-color 3D render that pays minute attention to details like furniture, carpet, and other interior elements to give prospects a realistic depiction of your home. Because these renderings require high-quality software and lots of time and work, they cost more than their counterparts.
3D Walkthrough Animation
3D walkthrough animations provide the most value. As such, they also command the highest price.
They provide a video output where clients can take a virtual tour of the property in a life-like setting from different angles no matter where they are in the world. It may also offer a walkthrough from the inside and out to give prospects a strong sense of the property as well as its layout and features.
Keep in mind that animation is more labor-intensive than stills and other types of rendering so the price is naturally higher. Costs depend on the duration. You can expect to pay as much as $10 to $100 per second. However, if you want lower-quality animation to cut down on expenses, there are also corresponding options you can explore.
Factors That Affect 3D House Rendering Prices
We’ve already identified a few factors that influence house rendering costs but let’s take a closer look at significant factors to consider. The cost of a 3D house render is majorly influenced but isn’t limited to:
- The perspective of the rendering — whether it’s interior or exterior
- The number of rooms, furnishing, and decorations that will be rendered
- The attention to detail in the final product
- The complexity of the project
- The deadline of the project. The faster you need it done, the more it will cost because you’ll be paying for overtime hours.
- The number of views you want to include in your rendering. Each extra view will cost you more as it requires extra details and processing time among other things.
- The quality of the render and the visualization techniques used
- The pricing strategy. You could keep costs low by opting for per-image pricing and focus on specific areas of the house. Another option is to go with per-project/per-scene pricing so you only pay for the renders you need.
- The scale and resolution of the project. If you’re looking for a detailed rendering of a billboard-size image, it’s going to require high-powered software and computers which will drive up the price.
- The time it takes to render the project
It can also depend on the talent, experience level, and reputation of the rendering company. Experience costs money so you will find that reflected in the price.
Pricing is also based on how much detail you provide the renderer. You can help reduce overall costs by providing detailed information on your project. Being sure of what you want is also a crucial factor as it will lower the number of revisions and the amount of work.
Choosing Your Rendering Company
As we’ve said before, the cost of 3D rendering is dependent on a wide array of factors. Don’t be lured in by brands that offer cheap pricing or flat rates as there is a risk of getting poor image quality. Even worse, you could receive a stock image with fewer details than you’d like.
If you fail to get the results you want, you may have to commission another company to do the job, causing you to pay more than what you initially planned.
Here’s the bottom line: do your research before you hire a renderer, especially if you’ll be using the material for marketing. If you’re unsure about the price, you could reach out to different rendering companies for quotes. This will allow you to get an idea of fair market rates, make comparisons, and find the best services for your needs.
Plus Render: Making Homes More Desirable To Clients
PlusRender offers customized 3D home rendering based on a wide variety of client requirements.
Because rendering depends on a multitude of factors, we recommend that you get in touch with our 3D rendering team. You’ll be asked to send your project information, blueprints, and pictures of your home so our experts can evaluate your project and make an offer.