• Chaoyang Sports Complex – Beijing, China
How We Transformed a Contemporary Sports Landmark into an Immersive Digital Experience
Reimagining Urban Sport Through Immersive Digital Experience. A landmark sports and lifestyle destination in Beijing, uniting competitive arenas, premium hospitality, and integrated public landscapes into a cohesive architectural ecosystem.
The Challenges.
Perception Gap Around the True Scale of the Complex
.02
Limited Context Lack of spatial depth & navigation freedom
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Need to Showcase Performance + Lifestyle
The Results.
We developed a fully immersive digital experience platform that:
- Showcases the complete sports complex through interactive 360° navigation
- Connects masterplan-scale aerial views with human-scale experiential immersion
- Highlights key programmatic zones—Main Court, Open Courts, Closed Courts, Hotel, Public Realm
- Enables fluid transitions between sport, leisure, and hospitality environments
- Presents both architectural identity and lifestyle positioning
- The result is a powerful communication tool that reinforces Chaoyang Sports Complex as a next-generation urban sports and lifestyle landmark.
Clarity of Vision& Integrated Masterplan
Our immersive platform enables exploration from multiple perspectives — aerial masterplan views, pedestrian-level routes, interior hotel environments, and court-level immersion — providing immediate spatial clarity and a clear understanding of how architecture, landscape, and program connect.
Experience the Destination — Not Just the Architecture
Modern sports complexes are defined not only by performance spaces, but by atmosphere and lifestyle integration. The immersive 360° experience brings Chaoyang Sports Complex to life — from the iconic Main Court and tennis arenas to landscaped terraces, hospitality spaces, and public plazas.
Redefining the Urban Sports Experience
Chaoyang Sports Complex is designed as a contemporary landmark — an architectural composition defined by its sculptural circular arena, integrated greenery, and seamless blending of sport, leisure, and hospitality.
The immersive digital platform translates this architectural ambition into an interactive experience — enabling stakeholders, investors, and visitors to understand both the functional scale and the experiential value of the development.
Closed Court
Open Court
Hotel
Hospitality Integrated with Sport
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Featured Projects.
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- 3D Rendering
- Real Estate Animation & Film
- Web Design
- Branding & Identity
- Brochure
- Social Media
- Interactive Virtual Tour
- Immersive Showroom
- Trade Show Preparation
Helping You Succeed.
Real stories of visionary clients shaping the future.
"This is the best sales tool and content I've ever seen for a project launch."
Project Name
Clients
…It actually makes people stop and feel the project, which is exactly what you want…
…competitors are still using static 3D renders, while we’re offering a fully immersive virtual tour.
…The immersive experiences and sales materials really give us a stronger presence at launch.
…they’re not just a render supplier, they cover everything we need…
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